Bioplastic

Sonia Olivieri has always been committed to the protection of humanity and the environment .

For this reason, it has chosen to renew the packaging of its products using green polyethylene, a renewable, 100% recyclable bioplastic , which is produced from the processing of sugar cane.

Sugarcane is grown mainly in Brazil. In addition, the land cultivated with sugarcane does not include the area of ​​the Amazon forest but only the areas intended for cultivation, with the utmost respect for those intended for food cultivation. Arable land is 329.94 million hectares, 39% of the total area of ​​the state, while sugarcane covers only 2.4% of the total area, equal to 8.14 million hectares.

The bioplastic that Sonia Olivieri wants to use for her cosmetics is certified by Vinçotte (Belgian certification) and produced exclusively from renewable resources; it also boasts a significant reduction in CO2 emissions, helping to lower the harmful impact that normal plastic has on global warming.

Furthermore, from the processing of sugar cane we obtain “bagasse”, a by-product that is used for the production of electricity: this makes green polyethylene “bio-electric” and allows Brazilians to save 4.6% on the entire production of electricity. Finally, bioplastic is 100% recyclable and can be deposited in normal containers for the separate collection of plastic.

Products that already have the new recyclable plastic packaging, show the "I'm green" mark below in the product sheet.